GRAND RAPIDS, MI — (GLOBE NEWSWIRE) — Heartland Home Services (“Heartland”), a Midwestern leader in home HVAC, plumbing and electrical services, announced the acquisition of GreenBox Heating & Air (“ GreenBox”), a leading provider of residential HVAC services in the Lexington, Kentucky area. The addition of GreenBox significantly strengthens Heartland’s presence in the state of Kentucky.
GreenBox specializes in serving Central Kentucky residents with technicians who live in the area and love their community. This passion for service extends to neighborhoods across the region, whether using local suppliers or supporting local charities through their GreenBox Gives program. GreenBox will have access to Heartland’s innovative technology suite as part of its “Shared Strength Delivered Locally” strategy. This comprehensive set of innovative business management tools and resources is designed to accelerate growth in the months and years ahead.
“We are thrilled to partner with Heartland and help expand their presence as a leading provider of HVAC, plumbing and electrical home electrical best practices and technology services,” said Gwen Riley, President of GreenBox. “With Heartland’s resources and our business-focused core values, we will strengthen our presence as an employer of choice in Lexington.”
“The GreenBox team and management provide us with a strong platform to grow in the Central Kentucky market. We welcome them to the Heartland family of equally fantastic brands. We are huge fans of what Gwen has built and we can’t wait to see what we’ll accomplish together,” added Heartland CEO Bill Viveen.
GreenBox leader Gwen Riley and her talented management team and highly skilled technicians will remain, and the business will continue to operate as normal with additional resources from Heartland.
Terms of the transaction were not disclosed.