Photo courtesy of Clean Juice
NFL star Tim Tebow is the new national ambassador for the fast-growing, health-focused Clean Juice channel, the company said on Tuesday.
Tebow, currently a tight end for the Jacksonville Jaguars and two-time national champion who has spoken openly about his Christian faith, aligns himself with the “core values of clean, healthy living with an emphasis on increasing the nutritional and educational value of organic foods. and beverage choices available to consumers across the country, ”according to a statement.
Tebow will appear in Clean Juice’s first nationwide TV spot, as well as videos for use across multiple platforms. Tebow will also be featured on social media, point of sale media, the channel’s website and more.
“Tim Tebow’s natural authenticity, his inspiring reputation, his commitment to healthy living and his unwavering faith are the perfect embodiment of the personal and professional values we hold dear at Clean Juice,” said CEO Lando Eckles in a communicated. “We are truly blessed that Tebow has chosen to stand alongside Clean Juice in becoming the face of the brand’s continued mission and vision to be sane and strong in spirit. “
Additionally, Clean Juice partners with the Tim Tebow Foundation to provide nutritional information and well-being education to underprivileged children.
Clean Juice, based in Charlotte, North Carolina, was founded in 2015 as the first and only USDA-certified organic juice bar franchise. The chain had 100 units in 2020 and sales of $ 39.3 million, up 18% from the previous year, according to data from Catering company sister company Technomic.
“I am very happy to partner with Clean Juice and offer something truly clean and healthy,” Tebow said in a statement. “The most important thing about Clean Juice over everything else is that you can trust the product and the brand. “
Clean Juice sells acai bowls and fresh fruit and vegetable juices. Many of its menu items are touted as having immune boosting qualities.
Heisman Trophy winner Tebow also played for the New York Mets. He returned to the NFL this year.